Monthly Archives: November 2017

Features of a Good Online Business Website

Online Business

With the Internet practically ruling our daily lives, can shopping be far behind. Today, online shopping is the mantra for diehard shoppers who prefer to buy the things of their choice from the comfort of their armchairs, round the clock and on the go. Most importantly, shopping here is at the click of a mouse without the need for queuing up at the checkout counters of brick and mortar stores. Hence, if you as a merchant fail to attract online shoppers, you are missing out on a major chunk of new or repeat business opportunities.

The first step to start your online business journey is to hire a digital marketing agency that will design and develop the all important business website for you. Since a lot rides on the website, it is only natural that you should know what makes a good online business website as well as its many intricacies.

Here are a few tips that will help you in this regard.

  • Responsive website – One of the advantages of online shopping is that it can be done at any time of the day or night and from any location. That means that the website should be so designed and developed that it is equally compatible with any Internet enabled device like desktops and laptops, tablets and smart phones. The site should be easily navigable and clear regardless of the screen size of the device it is being accessed in.
  • User friendly online store – Your website should have user-friendly features that make shopping a breeze, as easy as going to a physical store and picking an item from the shelf after reading its label. The products should be well categorised and detailed product descriptions should be available. Further since the “feel” factor is missing in online stores, actual user reviews should form a vital part of every item as this will enable online shoppers to make up their minds.
  • Clear intuitive flow – You online store website should have a clear intuitive flow that shoppers can follow. It starts with the header giving product categories going on to product description and call to action button. Then there will be testimonials, shipping offers and finally checkout. This flow is a critical aspect of an online business website. Hence you should hire only a top agency that uses the latest ecommerce software to design and develop your site. They will constantly monitor your site on important parameters and upgrade it whenever required. One of the top agencies in this field in Melbourne is One Stop Media. If your business is in the State of Victoria, you will do well to get in touch with them.
  • Promotion of related products – Most successful online websites promote related products that a customer may be interested in. These may be shown in detail immediately below the main product or at checkout. This approach goes a long way to promote sales and overall turnover.
  • Secured site – This is crucial as customer faith and trust is involved here. Sites that buyers know are safe will attract more business. This aspect will be looked after by the digital agency that will ensure that your site is fully safe and secure.

These are just a few of the important features of a good online business website.

Some Hidden Chrome Features You May Not Know About

Hidden Chrome Features

Google chrome is the most popular web browser used by almost all the people around the globe. However, how popular it is there are some hidden features that you may not know about which can make your life much easier than before. Read on to find which ones.

Bookmark all tabs at once

Browser tabs conveniently allow you to browse the internet without cluttering up your desktop. However, how convenient they are yet when you are researching something for hours or have several tabs open but need to stop for the day. What can you do? Leave the browser up or bookmark each tab individually. No, you can bookmark all the tabs at once. Right-click on a tab and select bookmark all tabs or click Ctrl+Shift+D and voila.

  • Mute tabs

Hearing sound coming from your browser while surfing the internet and struggling to find that tab with the sound is a problem we all may have faced at least once. The next time you face this problem don’t struggle to find the tab, just enable the tab mute feature by following chrome://flags/#enable-tab-audio-muting.

  • Open accidentally closed tabs

While browsing the internet sometimes we tend to accidentally close a tab, but thankfully chrome makes it possible to get it all back. Just right-click on another open tab and select reopen closed tab or hit Ctrl+Shift+T and all the recently closed tabs will reopen. In case you accidentally closed an entire window, open or click on a new Chrome window and select open closed windows.

Since inception, Google has been changing our lives for better and always ruled as a facilitator. Listed above are just a few hidden features that Google offers to make life easier.